Procam NY supplied kit and crew for Virgin Holidays, AMV BBDO and ITN's live advertisement campaign, which recently won Marketing Week’s Campaign of the Year 2016!
The 'ambitious brand launch' featured 18 holiday destinations from Barbados to Thailand, to New York City and took 90 production team members to create. Procam NY was brought in to capture footage of the New York City skyline via a helicopter, as well as provided camera operators, sound and encoder technicians for shoots in Brooklyn.
Virgin Holidays was promoting its long-haul options, whilst encouraging people to #SeizeTheHoliday.
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Coming to you live from around the globe. SeizeTheHoliday.
Our new ad doesn’t just show you the world – it blows the doors off, on live TV. Barbados, New York, Vegas, Hawaii… all the life and adventure of the world outside, right in there in your living room.
It’s our invitation to you. Seize the holiday. Grab life by the horns. Because right now, all over the world, incredible is happening.